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    Chinatown Butterfly Parlour



    The Brief:  To promote Chinatown in Singapore as a tourism site.

    I came up with an interactive and historically accurate story-telling tour that aims to immerse tourists into several different sites of Chinatown. Since Chinatown used to be an enclave for the Chinese immigrants back in the olden days, I created fictional characters with a unique backstory each that ties in with the respective places. 

    Today, Chinatown is celebrated not only for its vibrant culinary scene but also for the rich heritage. This project bridges past and present, offering tourists an engaging way to experience both the flavors and stories of Chinatown.